Chick-fil-A positions itself as a higher-priced option compared to other fast-food chains. How does Chick-fil-A justify its premium pricing strategy, and what aspects of its product offering and customer experience contribute to customer willingness to pay higher prices?
a) Chick-fil-A justifies premium pricing through superior quality and customer service
b) Chick-fil-A justifies premium pricing through low-cost production and efficient operations
c) Chick-fil-A justifies premium pricing through aggressive marketing and advertising
d) Chick-fil-A does not justify premium pricing strategy