You are required to pick up a global company and write a report on that company. Your report must be based on the template provided in the middle of your book, 'Introduction: Analyzing a Case Study and Writing a Case Study'. What is the purpose of the template?
1) To provide guidelines for analyzing a case study
2) To provide guidelines for writing a case study
3) To provide guidelines for both analyzing and writing a case study
4) To provide a sample case study for reference