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Explanation:

A Marketing Plan is the process that the organization or business is going to undergo in order to get their product or Service to the hands of the right consumers and make as much profit as they can by doing so. Consumer Analysis is done by identifying the target market for your product/service as well as how you are going to reach that audience. Therefore by doing this you understand the needs of your customers and this allows you to adjust your marketing plan for optimal efficiency, and likely success.

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