In the world of marketing, two specific environments exist: business-to-business (B2B) and business-to-consumer (B2C). What are the two primary differences in these environments? Give an example of a company engaged in each environment and describe the primary product being marketed in each. What is the environment of the marketing simulation in which you are participating?

There are variances between advertising to organizations and promoting to a purchaser. A few people think advertising to somebody hoping to buy something for themselves is equivalent to helping an individual making a buy for their business. B2B organizations market and sell their items and administrations straightforwardly to different organizations, While B2C organizations offer products and administrations to buyers for their utilization. A few organizations, in some cases, do both, for example, a scene organization that gives private and business administrations.