Recall that Brehm (1956) asked women to rate the desirability of a number of appliances and then allowed them to choose one of those appliances as a gift. Twenty minutes later, all women re-rated the same appliances, including the one they chose. Women tended to rate the alternatives they rejected lower than they had originally, and to rate their chosen appliance more positively. These results suggest that people __________.

Respuesta :

The correct answer would be, reduce dissonance by overestimating the differences between chosen and the rejected alternatives.

Women tended to rate the alternatives they rejected lower than they had originally and to rate their chosen appliance more positively. These results suggest that people reduce dissonance by overestimating the difference between chosen and the rejected alternatives.

Explanation:

Dissonance is a term, used in Cognitive psychology, which explains a mental state in which a person feels discomfort when he hold two or more contradictory beliefs or ideas or opinions. When the person encounters new evidence or information about the current scenario, the discomfort is triggered.

So the same happened with the women who were asked to rate the appliance and then they were asked to choose one of those appliance for them as a gift, after which they re rated the appliances with their chosen appliance at a better rating than other appliances.

Learn more about Cognitive Dissonance at:

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The blank will be filled with the, reduced dissonance by overestimating the difference between chosen and rejected alternatives.

What is cognitive dissonance?

Cognitive dissonance is a physiological term that refers to a situation involving conflicting behavior or belief. It produces mental discomfort. When a person faces a new challenge it caused mental problems.

Here is the sign to identify the problem of cognitive dissonance,

  • to feel discomfort without having clear sources.
  • to feel the conflicted situation.
  • to be Confused
  • People will call you a hypocrite.

Therefore the same happened with the women who were asked to rate appliances.

Learn more about Cognitive dissonance here:

brainly.com/question/25621543