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Whenever Andy considers upgrading his personal computer system, he consults with Jeremy, a knowledgeable friend who always has the NEWEST technology. For Andy, Jeremy is a(n) __________ in the diffusion of innovation curve.a. innovatorb. laggardc. late majorityd. early majoritye. early adopters

Respuesta :

jepessoa

Answer:

A) innovator

Explanation:

Innovators are the first ones to purchase a new product, they represent a relatively small group of customers.  

The diffusion of innovation theory tries to explain how new technology spreads until it is adopted by a large number (or a majority) of consumers. Innovators are the starting point in the diffusion of new technologies.  

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