Now that you have identified Verdure Wellness Club's target market, you need to turn your attention to the buyer decision process for health club memberships. The buyer decision process begins with need recognition and ends with post-purchase behavior. True or false?

Question

26-02-2020
Business

contestada

Now that you have identified Verdure Wellness Club's target market, you need to turn your attention to the buyer decision process for health club memberships. The buyer decision process begins with need recognition and ends with post-purchase behavior. True or false?

Respuesta :

Otras preguntas

Marcus Reed hits about 90% of all his free throws. You randomly select 15 of his free throws. Let the random variable X represent the number of free throws Marc

Gregor later helped support Theresia’s three children (two of ____ eventually became doctors). Does who, which, or whom go in the blank.

Read these lines from Act I, Scene i of Romeo and Juliet and answer the question. You, Capulet, shall go along with me, And, Montague, come you this afternoon T

The length of a rectangle is 1 less than twice the width. The area of the rectangle is 28 square feet.What is the length of the rectangle?

Geometry! Please help! What is the area of this triangle? Please answer to both pictures Enter your answer in the box.

The Knotted Gun sculpture is actually a statement about violence that was created in the wake of John Lennon's death by a sculptor friend of his (14). -Arthur G

What does Romeo mean when he says “can I go forward when my heart is here? Turn back, dull earth and find thy center out”

The projectile motion of an object can be modeled using h(t) = gt2 + v0t + h0, where g is the acceleration due to gravity, t is the time since launch, h(t) is

What are the vertex and x-intercepts of the graph of the function given below? y = x2 – 2x – 35 A. Vertex: (0, 0); x-intercepts: (–4, 0) and (–5, 0) B. Ve

A ball thrown horizontally from a point 24 m above the ground, strikes the ground after traveling horizontally a distance of 18 m. with what speed was it thrown

TonieCee TonieCee · Answer 1 · 2020-02-26T06:32:32+01:00

Answer: The answer is True.

Explanation: The Buyer Decision process has 5 phases and they are as follows:

1. Need recognition phase, where the buyer recognizes that they have a need to fill.

2. Information search phase, where the buyer seeks information on the best options to meet their needs.

3. Alternative evaluation phase, where a buyer evaluates the alternative enterprises that can best meet their needs.

4. The purchasing phase, where a buyer makes the decision to purchase the product or service of the best alternative, based on the evaluation in phase 3.

5. Post-purchase behavior phase where the buyer will either be happy with the product or service or will regret buying the product or service. Often, the buyer will advice other people to either buy or avoid buying that product or service, based on their experience.