Discuss three appeals to ethos in this essay. What different roles, or personae, does prose use to establish her ethos?

Prose is careful to begin her essay by speaking on the friendly common ground of parenthood. As she continues, her role as educator and English professor becomes a stronger persona; the way she presents research she has done establishes this ethos (para. 29 is a striking example). She also speaks as a reader, someone who loves books, especially fiction, and learns from them; the section on her reading of King Lear is particularly germane to this persona (paras. 30 and 31). By the last few paragraphs, she speaks as an informed citizen, perhaps even a social critic, as she makes the case for the long-term impact of commercialism and commodification of literature on our culture.

annyksl annyksl · Answer 2 · 2021-11-19T12:49:43+01:00

The appeal to ethos is used to emphasize ethical values, authority and good character of the speaker.

We can arrive at this answer because:

Ethos is one of the persuasive appeals described in Aristotle's rhetoric.
Ethos is a reinforcement of ethics and morals. It is used to convince the public by appealing to their moral concepts.
In this case, ethos can be used when the speaker of a speech presents ethical values to justify their positions.
It can also be used when the speaker appears to be an authority on the subject being discussed, not the speech.
Finally, ethos is used when the speaker affirms that he is someone of good character and morals, to make the listeners agree with him.

The aim of ethos is always to persuade.

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