Answer:
Option C Signaling value by targeting sophisticated buyers
Explanation:
The reason is that the company is following differentiated strategy because it is providing its customers with quality food which includes organic food, vegan and vegetarian food with a outstanding quality control procedure in place. This gives a sense of entertainment to its customers who then likes to order more and give priorities to the product of the fast casual restaurant. So these values play a vital role in grasping the customers by marketing the values and attributes that the company is going to deliver its customers.
