A "balanced scorecard" for measuring company performance:______.
a. strikes a "balance" between financial and strategic objectives.
b. prevents the drive for achieving strategic objectives from overwhelming the pursuit of financial objectives.
c. prevents the drive for achieving financial objectives from overwhelming the pursuit of strategic objectives.
d. entails putting balanced emphasis on profit and non-profit objectives.
e. entails putting equal emphasis on financial and profit objectives.

Respuesta :

Answer:

Option E - entails putting equal emphasis on financial and profit objectives.

Explanation:

A "balanced scorecard" for measuring company performance entails setting both financial and strategic objectives and putting balanced emphasis on their achievement.

Therefore, option E is the right answer which is "entails putting equal emphasis on financial and profit objectives"