When a T-shirt manufacturer states, "Customers can have any color T-shirt they want, so long as it's black," it is reflecting a view that was popular in which era of the marketing evolution? Group of answer choices production-oriented sales-oriented market-oriented value-based marketing economics-oriented

Respuesta :

Answer:

production-oriented

Explanation:

  • When the T-shirt manufacturer states that the customers can have any color of the short they any is referring to the product-oriented marketing technique.
  • Ad this technique has dominated the business throughout the production era from the 1860s to the 1930s but some have stated that this trend still continues to date.  
  • Here the focus lies in the production, manufacturing, and the assumption that demands exceed supply. Has to limit research of the technical orientation, with minimum investment in advertising and marketing.