Answer:
C. The horizontal integration activity has the potential to reduce competitive intensity in an industry.
Explanation:
Horizontal integration is referred to the purchase of a business that operates in a different or similar industry and is at per with the value chain. It is considered as a strategy to possess a competitive edge by increasing product differentiation, market power over suppliers and distributors, and creating economies of scale.
Therefore, it is important for government authorities such as the Federal Trade Commission (FTC) and/or the European Commission to approve any large horizontal integration activity because the horizontal integration activity has the potential to reduce the competitive intensity in an industry.