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Answer:

See answer below.

Explanation:

Social forces are demographic factors which influence the marketing environment. They include:

- Changing Cultural Norms and Societal Issues

- Customer Tastes and Preferences, - Demographics of Population

Cultural norms and societal issues refer to the changes that occur in the beliefs and values of people, which in turn, influence their behavior.

Customer taste and preferences refer to the changes in customer tastes and preferences and how the changes affect their product desirability.

Demographics of population refer to the changes that occur in the composition of a given population of consumers and how these changes affect the way a product is marketed.

The public's opinions about the environment represent the factor of the social force.

The information regarding the marketing environment is as follows;

  • It defines the internal and external factors that indirectly or directly impact the decision of the organization.
  • The opinion of the public related to the environment represent the factor  as a social force that impact the marketing environment.

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