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What is the primary advantage of using television as an advertising medium?
A) It involves a low cost per exposure.
B) It supports a high degree of audience selectivity.
C) It involves low absolute costs.
D) It contains low ad clutter.
E) It permits prominent exposure.

Respuesta :

bogadu

Answer:

B) It supports a high degree of audience selectivity.

Explanation:

The primary advantage of advertising on television is that it supports a high degree of audience selectivity. However, it is not cost friendly.

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