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competition: rivalry among sellers of the same/similar items
incentive: something that encourages you to act a certain way
profit: the raw money you make after everything is taken into account
Debbi Fields Rose: Debbi Fields Rose grew up as a less fortunate woman. Her family did not have very much money to spend on high quality food or time to spend on making it. So, she learned how to make cookies. She managed to get a loan from the bank and open her own store. Now her company grosses over $300 million from over 1000 outlets in 9 countries.
Daymond John: Growing up in Queens, New York, Daymond John's entrepreneurial talents shined at an early age. He sold everything from pencils to reconditioned cars. In 2009, he received a call from Mark Burnett asking him to join the cast of ABC's Shark Tank. This boosted his brand FUBU completely. FUBU has made $350 million in sales through 5,000 retail stores.
Blake Mycoskie: After an Achilles tendon injury, which wiped out his budding tennis career, Blake Mycoskie left SMU and launched his first business, EZ Laundry. After a few years, he came up with the idea for his most famous business, Toms' Shoes. Toms' is a widely known and popular shoe brand by all.
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