The CEO of Tough Mudder believes that teams in his company are not working as effectively as they could, and he is asking you for advice. Provide the best answer to his question. "A new team we just formed to explore expanding into the Mediterranean and Middle East seems to have split into three factions around what kinds of events to host and what kinds of customers to target, and communication is sometimes not respectful. How can the manager help the team move beyond this?" The manager should encourage team members to share personal information and get to know one another better. The manager should make sure that both the task specialist and socioemotional roles are being performed on the team. The manager should encourage everyone to participate in discussions by stating their underlying interests rather than demands for specific outcomes. The manager should encourage a high level of task conflict and relationship conflict so team members can work out all their differences.

In the given scenario the team is split into three factions around what kinds of events to host and what kinds of customers to target, and communication is sometimes not respectful.

There is need to resolve both the social problem of disrespect and the specialist problem of having different opinions about types of events and customers to target.

As a manger it is important that socioemotional roles are performed in the group to make the factions respect themselves.

This will easily promote communication and help resolve the specialist differences the factions are having