What is the most prominent appeal in the advertisement? Explain your choice between
Ethos. Pathos, and Logos using evidence from the Coca-Cola Ad.
Open a coke,open happiness
The most prominent appeal in the advertisement is pathos. This is because pathos appeals to emotion. We can see that emotion plays a main part in this commercial as it is telling you coke makes you happy. Ethos appeals to credibility and logos appeals to logic or statistics.
