contestada

Uber and spotify have a streaming partnership that allows riders to stream their personal spotify playlists while riding with uber. This inter-organizational relationship affords both uber and spotify a business advantage and is best described how?.

Respuesta :

Parrain

The relationships between Uber and Spotify that allows for streaming while in an Uber is known as a Non-equity alliance.

What is a Non-equity alliance?

It is a type of partnership between businesses to boost their sales and patronage in order to increase revenue.

Companies that get into this type of alliance maintain their independence and don't own shares in the other company. Uber and Spotify are independent but working together so this is a non-equity alliance.

Find out more on partnerships at https://brainly.com/question/474034.

kjaiswal2030

Answer:

The partnership between Uber and Spotify which had a streaming collaboration is an example of a strategic alliance.

What is a strategic alliance?

A strategic alliance refers to a business arrangement between firms  to undertake a mutually beneficial project while each retains its independence

In conclusion, a strategic alliance's benefit is that it allows partners to scale quickly and build innovative solutions for their customers.

Otras preguntas