Respuesta :
In the economy, the marketing structure applied to the Pepsi and Coca-Cola companies is the duopolistic market.
What is meant by duopoly?
Duopoly refers to a scenario where the two companies control the major stake for a good or service in the market.
Pepsi Company and Coca-Cola Company have been dominating a vast sector in the beverage industry, especially in the supply of soft drinks in the market. They control about 75% of the market share together in the beverage companies and are treated as the two competing companies.
Therefore, the duopoly is the marketing structure of the companies like Pepsi and Coca-Cola.
Learn more about the duopoly in the related link:
https://brainly.com/question/27776600
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