Use the information in Exhibit 64 to answer the following question. Given the sector information in Exhibit 64, what could be concluded about the business strategy of Company D in 2011 and 2012

Respuesta :

Company D was able to gain market share by targeting a niche market with a new product.

A niche market is a section of a bigger market that may be defined by means of its own particular desires, options, or identification that makes it distinct from the market at huge. As an example, in the marketplace for ladies' footwear are many different segments or niches.

A spot marketplace is the subset of the marketplace on which a specific product is focused. The marketplace area of interest defines the product features aimed at pleasing specific market desires, in addition to the fee range, production great, and the demographics that it's far supposed to goal. it's also a small market section.

An eCommerce niche is a distinct section inside any given marketplace and is frequently an area that is neglected by other agencies. Examples of niches include handmade objects, puppy meals or puppy owners, latest t-shirts, products, beauty products, devices, or other trending products.

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