In the early 1950's The Asch conformity experiments were conducted by Solomon Asch.
Asch's conformity experiments were a set of psychological tests carried out by Solomon Asch in the 1950s. The trials demonstrated the extent to which an individual's personal opinions are impacted by those of a group. Asch discovered that people would provide a false answer and neglect truth to fit in with the group.
A person's propensity to adhere to the unwritten rules or behaviors of the social group to which they belong is known psychologically as conformity. About how much people adhere to or defy social norms, researchers have long been interested. Asch was intrigued by the idea that group pressure may cause individuals to act in a certain way even when they were aware that the rest of the group was doing incorrectly. The Asch conformity experiment set out to prove the effectiveness of group compliance, a part of social norms.
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