A critical measure of the efficacy of the advertising revenue model is the conversion rate.
A conversion rate is the percentage of visitors to a website that complete a craving goal from the total number of visitors. A high conversion rate is measured as successful web design and marketing . In simple words, a company is offering what public need and these offering are comfortably available for them.
Increasing the conversion rate means that most of the website traffic turns to fruitful results that increase your business . A low conversion rate refers to either of difficulty or inefficiency of the site and landing page design to complete tasks or offer’s worthlessness to the visitors.
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