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The key issue in the research on the predictive ability of ars scores was whether these scores accurately predict the magnitude of _____ gain (or loss) following advertising.

Respuesta :

Answer:

Market-share

Explanation:

  • Market share is the percent of total sales in an industry generated by a particular company.
  • Market share is calculated by taking the company's sales over the period and dividing it by the total sales of the industry over the same period.

To learn more about market share, refer

to https://brainly.com/question/1974607

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