contestada

At the profit-maximizing quantity, a monopoly's marginal cost is $40 and it charges a price of $60. what is the price elasticity of demand at the profit-maximizing quantity?

Respuesta :

The answer is -3.

To maximize its profit, a monopoly should choose a price where demand is elastic. A monopolist maximizes profit at the point where MR = MC. The marginal revenue for a monopolist is given by:

marginal revenue = change in total revenue/change in output.

When the demand is elastic, (e > 1), marginal revenue is positive and when the demand is inelastic (e < 1), marginal revenue is negative. When demand is unitary elastic (e = 1), marginal revenue is zero. Therefore, a monopolist should produce and maximize profits at the point where demand is elastic.

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