Joe came to the conclusion that the best course of strategy would be to reduce all customer service margins and lower prices.
A general plan to accomplish one or more long-term or overall goals in the face of uncertainty is known as a strategy. The term was first used in the strategy 6th century C.E. in Eastern Roman terminology, and it wasn't until the 18th century that it was translated into Western vernacular margins languages in the sense of the "art of the general," which included several subsets of skills including military tactics, siegecraft, logistics, etc. In a military confrontation from that point on until the 20th century, the term "strategy" evolved to mean "a comprehensive means to try to attain political aims, including the threat or actual use of force, in margins a dialectic of wills."
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