The statement is False. The value given to a product by virtue of the fact that the materials and components that comprise it have been combined to make the finished product is known as form utility.
Form utility operates on the assumption that a customer can see value in a finished version, or form, of a product rather than individual parts. Customers, for example, may perceive a scarf to be more valuable than a collection of yarn because they can wear the scarf and use it to keep warm.
Form utility offers marketing and product development professionals an opportunity to help a business create and market products that meet customer wants and needs. If you want to work in these fields, understanding form utility can help you advance your knowledge and skills to build a successful career.
Learning about this property can help you make decisions and develop strategies to influence a company's growth and profitability.
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