All members of the segment are active on popular social media and the Company primarily advertises on social media.
Social media is an interactive media technology that allows you to create and share information, ideas, interests, and other forms of expression through virtual communities and networks, and to exchange information and ideas in virtual communities and networks.
Social media platforms enable users to have conversations, share information, and create web content. There are many forms of social media such as blogs, microblogs, wikis, social networking sites, photo sharing sites, instant messaging, video-sharing sites, podcasts, widgets, virtual worlds, etc.
Learn more about Social media https://brainly.com/question/23976852
#SPJ4
