In the context of a business where products and services are offered to customers, demand is created by the customers.
This is further explained below.
Generally, In the context of a company that provides goods and services to consumers, the demand for such goods and services is generated by the customers themselves.
In conclusion, the Customer is the receiver of an item, service, product, or idea that was gained from a seller, vendor, or supplier through a financial transaction or exchange for money or some other valued consideration. The term "customer" is used in the contexts of sales, commerce, and economics.
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